Wednesday, May 18, 2011

Asian Female Favorites

Who is an "Asian" woman suppposed to be?  Many people think in terms of either Chinese, Japanese, or perhaps Indian or Korean women.  Most forget about the Southeast Asian countries including places like the Philipppines, Indonesia, Vietnam, Thailand, and Cambodia... or even Northern Asian countries like Pakistan.  Regardless of the stereotypes we see in most Asian marketing adds for various products, it is important to have a complete view of Asian women based on the facts. 


It has been said that Asian women include a "melting pot" of unique ethnicities.  Each ethnic group has its own special cultural heritage.  For practical purposes people in the West tend to think of Asian women as one group.  However, at some point we must ask ourselves what traits define the modern Asian woman best?  There are a few facts which may help us better understand this growing demographic in the market place of the world.


Asian women live in the fastest-growing consumer market in the world.  The way in which wealth is distrubted in Asian countries is like no other region.  On one side of the spectrum, China, Japan, and India's GDP places these countries in the top five richest countries in the world.  In other Asian countries there remains extreme poverty and civil unrest.  This great discrepancy influences Asian women's purchasing choices in the markets of the world, depending on where they come from.  Even so, the Asian woman is more empowered in the market today than ever before.  She may live in an established economy (like Japan or Singapore) and enjoy product choices of top name brands.  She may have the ability to buy common luxuries most people in the West have.  Generally speaking, women in Asia are active in the workforce and the marketplace.  This is an important truth which has come of age.... and it can no longer be ignored!


Harlan Urwiler

For more information, feel free to visit my website at:  http://www.myorientalgallery.com/.

1 comment:

  1. You're right, I wouldn't think of Pakistan right away. Thanks for the lovely pictures.

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